Ah, trade shows. Most of us have a love-hate relationship with trade shows. For example, they’re expensive to attend, they’re not always the most interesting, we may have to travel, and we may have to give out lots and lots of business cards and corporate swag!
On the plus side though, you can learn a lot. For instance, you can network with and meet potential customers, you may get to travel, and you can leave with lots and lots of corporate swag.
If you’re a company who is a vendor at trade shows, you may be scratching your head: “How do I find corporate swag that’s original, that people want, and that’s affordable?”
Logo Depot specializes in meeting the Greater Wichita area’s needs for screen printing, embroidery, signage, and promotional materials. Because of this, we’ve worked on countless corporate swag orders that have helped our customers stand out from the pack and get noticed at trade shows and events.
In this top ten list, we’ll go over ten corporate swag ideas designed to help you get those creative juices flowing!
1.) Company Swag Workout Shirts
First off, branded shirts are fun and not that many vendors give out shirts at events. If you want to kick it up a notch, consider giving out branded workout shirts that have your company logo on them for corporate swag. These will be very popular if the people at a tradeshow are more health-focused, or if your company has a health focus. At Logo Depot, we offer a variety of workout shirts to choose from.
2.) Eco-Friendly Reusable Tote Bags For Carrying Corporate Swag
Reusable tote bags may be a classic, but they’re also a crowd-pleaser. You can have tote bags custom screen-printed with your company’s logo. As a result, these bags will be more likely to be used right away for guests to put their swag in. Other attendees at the trade show will see your company’s logo and wander over to get a bag of their own!
3.) Business Branded T-Shirts
Everyone loves a free shirt, and let’s face it, no one says no to this kind of freebie. Shirts can be as simple or as fancy as you want. If you decide to hand out shirts, pay attention to quality. A few slight differences in price can make all the difference between an itchy shirt and a shirt that gets worn, time and time again. If your target market is office personnel, you may want to get a lightweight shirt that’s better for an office environment. On the other hand, If your target market works outside or is more active on the job, a heavier knit shirt will prove more durable over time.
4.) Baseball Caps Embroidered With Your Company Logo
Hats: most of us wear them…or know someone who does. Baseball caps make great swag gifts because you can put your logo on them. This ensures your logo gets seen whenever someone wears your hat. After all, a hat with your company’s logo on it won’t get covered up by a jacket on a cold day! We offer embroidery that can make your logo hats stand out.
5.) Corporate Logoed Polo Shirts
Polo shirts aren’t nearly as common at trade shows as regular t-shirts. For the corporate crowd though, they make excellent first impressions. Polo shirts may cost more than you can choose from the high-end (such as a pique polo, or the more affordable, such a jersey polo).
6.) Seasonal Gear Corporate Swag
Everyone likes seasonal items at a corporate event, but most companies don’t give out seasonal items. Unfortunately, most companies are looking for gifts that can be used year-round. However, embroidered scarves and socks, and customized towels are all examples of fun seasonal promo items that are sure to be remembered.
7.) Customizable Corporate Umbrellas
What’s an item that everyone will appreciate and need? An umbrella! If you give out a customized umbrella with your logo on it, you can be sure it won’t be thrown out. Moreover, an umbrella works exceptionally well if you are an insurance company and want to highlight how important it is to be prepared for bad weather!
8.) Reusable Water Bottles
Reusable water bottles may be simple, but they are almost always used time and time again. Trade show attendees will appreciate a trade show item that helps them stay hydrated — and are very likely to bring the water bottle (and your logo) home with them.
9.) Local Souvenirs To Put In Your Branded Totes
Many trade show attendees travel a long distance to attend events and don’t have time for much souvenir shopping. If you want to ensure your swag doesn’t get thrown out or forgotten, give a gift with some local flair. This can also include your company logo. This idea works well for customized hats, shirts, and reusable tote bags.
10.) Kid-Friendly Corporate Swag
Finally, small drawstring backpacks are convenient and a great item for trade show guests to take home to their kids. So much trade show swag focuses on what the adults may want, however, a kid-friendly gesture like this will certainly get noticed. More than likely, they will make their way back home.
The bottom line? If you want to ensure your swag gifts stand out, remember that quality counts. On the other hand, you need to make sure whatever you give can pass through airport security.
Above all, think about who will be attending the trade show and how you want your company to be perceived. Here at Logo Depot, we have helped countless companies and businesses just like yours to figure out what will make great swag. At a budget that works for you.