A customer referral program is a marketing strategy that helps boost relationships with current and future clients. Effective customer referral program ideas can generate new business and maintain current ones.
Many universal strategies, such as promotional products, can benefit almost any business. These customized items represent various aspects of a corporate identity. strategy can attract nearly 500% more customers than an appeal letter, so check out the top source of promotional products in Wichita, KS.
While promotional products are a great idea, not every referral program idea may create a positive experience for the customer. To truly help your business, here are five of the most effective customer referral program ideas that work.
Five Effective Customer Referral Program Ideas in Wichita, KS
Double-Sided Rewards
People love feeling like they’re helping others. A double-sided referral system allows your current customers to benefit future customers while also benefitting themselves. This makes the system so effective that current and future customers are rewarded.
Social Sharing
Social media is widespread and can be a potent tool. By incentivizing your customers to share your product or service online through their personal social media channels, you can increase your brand recognition and attract new customers. Similar to double-sided rewards, discounts on a product or service are a common incentive.
Tiered Rewards in Wichita, KS
The tiered rewards customer referral program makes continual referrals attractive and rewarding for current customers. In a tiered rewards referral program, a customer can gain greater rewards the more people they successfully refer. For example, a customer may earn $5 towards their next purchase for the first five customers they refer but can earn $10 for every referral after that.
Contests – Are They Right for Your Customer Referral Program in Wichita, KS?
When researching customer referral program ideas, you may have come across contests. Contests are popular as they attract a lot of attention quickly, but make sure the contest doesn’t last so long that customers are disappointed if they lose despite their time investment.
Incentives With Customer Referral Programs
While all customer referral programs have incentives, choosing the right incentive decides the difference between an effective referral program and an ineffective one. When selecting an incentive, consider your business and what your customers would like.
For example, though ‘buy one get one free’ incentives can be popular in some referral programs, they may not suit your business if your product is expensive and you have limited inventory.
The Logo Depot Is Here to Help in Wichita, KS
Regardless of what customer referral program ideas you decide are right for your business, partnering with The Logo Depot to build brand recognition through promotional items is a fantastic way to establish customer relations. You can contact us by clicking here or calling 316-264-2871 to learn more.